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Personal Brand Audit

Personal Brand Audit

As a career coach, I get a ringside seat to great brands and so-so brands. But so do you – take your experience as a consumer and think about your favorite brands. What’s their emotional appeal?  Are they quirky?  Are they innovative?  Are they reliable? The brands that come to my mind:   Southwest Airlines is Quirky, […]

8 New Career Rules You Can’t Ignore

8 new career rules you can't ignore

How is it that you see other professionals in your field or in other fields that just seem to attract new job opportunities, without really trying? Maybe they know something that you don’t?  If you haven’t been “out there” looking for a new step in your career in a while… stay tuned because things have […]

How to Match Your Personal Brand with Your Resume

Get your resume to the top of the pile

Jackson was really frustrated with his job search.  He knew something was off, but he couldn’t pinpoint it. You might identify with how he assessed his pros and cons related to his job search situation: Pros Great past working relationships. Interesting work history, thread is strategic partnerships and communications. Extensive professional network, but hasn’t been […]

I’m Introducing You, Not Endorsing You

networking

I blogged about awkward LinkedIn invitations and it was my most shared blog post ever.  Wonder if it has anything to do with the Kelly Blazek fiasco that happened around that same time?  You know, the Cincinnati-based, self-professed mentor who wrote a scathing response to a LinkedIn request.  Epic fail in the career karma department […]

Get Confident about Your Career

Get Career Confident

I’d love for you to feel more confident about your career, your network, your career direction, and generally more confident about yourself. How do we get you there? Let’s start with: Getting crystal-clear about your strengths. Knowing your most marketable experience. Realizing what others notice about you. In short, spend some time getting to know […]

Formula for a Great Resume

Resume

If you’re struggling to write a great resume, you’ve got a problem.   That problem is you.  You know what I mean – your insider perspective is making it difficult for you to pick out the parts of your experience that are most relevant to a potential employer.  You’re focused way too much on the detail, […]